News

03-09-2020 10:39:00 | Door: Administrator | Hits: 5757 | Tags:

Disney expands into Europe
16-09-2020 | 21:34:18
Disney+, the highly anticipated streaming service from The Walt Disney Company, has launched in Portugal, Norway, Denmark, Sweden, Finland, Iceland, Belgium and Luxembourg.


Amazon Music launches podcasts for customers across U.K and Germany
16-09-2020 | 21:27:00
Amazon Music has launched podcasts in the U.S., U.K., Germany, and Japan, across all tiers of service at no additional cost.


Germany ad agency Evvolution launches to connect clients with mobile audiences
16-09-2020 | 13:36:00
Evvolution, a German based ad consultancy agency, has launched with a new approach to an old challenge: reaching and engaging high quality audiences where they are.


ASA launches campaign in Scotland to promote decent and honest ads
15-09-2020 | 19:39:00
The Advertising Standards Authority, ASA, has launched a brand new advertising campaign in Scotland to promote its role in helping to keep all ads ‘legal, decent, honest and truthful’.


Wanda Sports Group Company Infront extends marketing partnership with Vierschanzentournee
15-09-2020 | 19:31:00
Infront, a sports marketing company part of Wanda Sports Group, has announced it prolonged the exclusive marketing partnership for the annual Vierschanzentournee with the German Ski Association (DSV) and the Austrian Ski Association (ÖSV).


Nielsen and Translation Enterprises partner to provide cultural insights to marketers
15-09-2020 | 16:06:00
Nielsen and Translation Enterprises are teaming up to create an offering to help brands activate, plan and measure what resonates in popular culture.


Verizon Media launches OTT Smart Auction to bring real-time demand to OTT publishers
15-09-2020 | 16:01:00
Verizon Media has announced the launch of OTT Smart Auction, a header bidding-like solution for OTT publishers.


Programmatic trading takes two fifths of global digital media investment by multinationals, report
15-09-2020 | 15:48:23
Programmatic trading channels for WFA Members account for more than two fifths of global digital media investment, up from 16 per cent in 2016.


Zespri selects WPP agencies to enhance its global market proposition
11-09-2020 | 16:10:00
World’s largest kiwifruit marketer Zespri International Limited has selected an interdisciplinary team of WPP agencies as its global Agency of Record (AOR) to deliver its brand proposition.


Refinery29 picks Simone Oliver as new  global Editor-in-Chief
11-09-2020 | 16:03:26
Media and entertainment company for young women Refinery29 has announced that digital pioneer and thought leader Simone Oliver will join as Global Editor-in-Chief, starting September 30, 2020.


UK's curated audio platform for journalism Curio closes $9m Series A funding for international expansion
11-09-2020 | 13:56:00
Curio, the premium audio platform with a curated library of expert journalism, closed a $9 million Series A round led by Earlybird. Draper Esprit, Cherry Ventures, and Horizons Ventures also took part in the investment.


Heineken enters Peruvian beer market through acquisition of Tres Cruces brand
11-09-2020 | 07:10:00
Heineken has entered the Peruvian beer market through the acquisition of local beer brand Tres Cruces and the incorporation of its local operating team in Lima.


Asad Syrkett Named Editor-in-Chief of ELLE Decor
10-09-2020 | 16:11:00
Hearst has announced that Asad Syrkett has been appointed editor-in-chief of the U.S. edition of ELLE DECOR, leading content strategy across the brand’s print and digital platforms.


Amazon advertising Demand Side Platform agency Clear Ads dominates DSP business UK
10-09-2020 | 15:03:00
Clear Ads, Amazon's advertising demand side platform agency is currently dominating the Demand Side Platform (DSP) business in the UK.


Belgian startup InviteDesk raises €500K to expand its event marketing software
10-09-2020 | 14:21:00
InviteDesk, developer of event marketing software, has increased its capital by more than €500 thousand. With InviteDesk, companies increase their return on investment (ROI) from event marketing.


rlaxx TV launches in Germany and UK
10-09-2020 | 13:34:00
rlaxx TV, the new European Advertising-based Video on demand (AVoD) service, is now available in Germany and the United Kingdom on smart TVs by Blaupunkt, Hisense, Hitachi, JVC, Medion, Metz, Sharp, Telefunken, Toshiba and Vestel.


Coca Cola and International Paralympic Committee announce global partnership
10-09-2020 | 13:30:00
The Coca-Cola Company has joined the International Paralympic Committee (IPC)’s roster of Worldwide Paralympic Partners.


Creative in-housing hits 57 per cent among multinationals, WFA report
10-09-2020 | 13:15:00
Large global companies are rapidly expanding the scale of their in-house creative agencies, particularly for digital content, according to new research undertaken by the WFA and The Observatory International.


Danish drone startup QuadSAT secures €2 million funding to enhance antenna testing technology
10-09-2020 | 13:03:36
QuadSAT, a Danish company that is revolutionizing test and measurement of satellite antennas, announced has closed a €2 million Pre-Series A Investment, the largest venture investment in a Danish drone tech company in history.


France AI startup reciTAL raises €3.5 million to bolster its Document Intelligence solutions
10-09-2020 | 12:58:48
reciTAL, a Paris-based AI start-up specializing in Document Intelligence solutions, is raising € 3.5 million for the first time with the Breega investment fund.



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