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DoubleVerify takes down first large-scale ad impression fraud scheme in audio
DoubleVerify, DV, a software platform for digital media measurement, data and analytics, has announced the discovery of “BeatSting,” the first large-scale ad impression fraud scheme to target audio inventory.
Salem Media Group expands relationship with Triton Digital leveraging suite of audio solutions
Triton Digital®, the global technology and services provider to the digital audio, podcast, and broadcast radio industries, has announced that Salem Media Group Inc., America’s multimedia company specializing in Christian and conservative content, has extended its relationship with Triton Digital.
Innovative subscription models drive global audio streaming services market, report
Growth in 2021 resulted mainly from the great popularity of audio streaming platforms and subscription models, broader availability of fast-speed connections with low latency (e.g., 5G), expansion of these services to new regions, and technological advancements that allow easy streaming from multiple devices.
Culturally focused audio ads drive brand relevance among growth audiences, research
The study, titled “Challenging the ‘One & Done’ Approach,” reveals how critical it is for brands to invest in digital audio creative that culturally connects with multicultural audiences to drive growth.
Triton Digital appoints Josh Yamuder director of partnerships, programmatic marketplace
The appointment amplifies Triton Digital’s continued commitment to driving audience and revenue growth through digital audio.
Targetspot sells its digital audio business to Azerion
Targetspot SA has announced the sale of its digital audio business (Targetspot Division), housed within its subsidiary Radionomy Group B.V., to Azerion, an international group listed on Euronext Amsterdam that operates through a high-growth digital entertainment and media platform.
[Vacancy] Global is looking for a Broadcast Journalist
Global is directly looking for a Broadcast Journalist - Milton Keynes
[Vacancy] Global is looking for an Agency Manager
Global is directly looking for an Agency Manager - Leicester Square, London
Mandy van der Wal becomes the Director of Audiohuis
Mandy van der Wal has been appointed as the new Director of Audiohuis. She will lead audio agency Audiohuis in the Netherlands. Until now, Van der Wal was Director of Video and Platforms at Mediahuis Nederland.
London-based advertising agency AudioPlus selects Veritonic to measure audio campaign performance
Veritonic, the industry’s comprehensive audio research and analytics platform, has announced that AudioPlus is utilizing its audio Attribution and Brand Lift solutions to help its clients track, measure, and ultimately optimize podcast ad performance.
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