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WOO has just announced a Sustainability Task Force led by blowUp Media CEO Katrin Robertson and she will be one of a heavyweight panel discussing the subject in Lisbon on the second day of Congress.

 In Italy alone, Clear Channel owns 800 digital screens of which over 500 are stationed across the popular cities of Rome, Milan, Naples, Florence, Vicenza, Padua, Verona, Brescia and Genoa.

The two channels, Disney Hits and Lofi Minnie, are available now through Loop’s proprietary Loop Player for business.

StackAdapt recently announced a programmatic partnership with VIOOH that will expand supplier inventory and give users greater opportunity to scale campaigns across North America, EMEA and APAC.

The World Out of Home Organization has boosted its representation within the global industry by signing up a further ten new members from across the world.

Highlighting OOH's ability to influence buying behavior, the research shows 42 percent of consumers reporting that OOH ads directly impact their in-person shopping decisions

StackAdapt, the self-serve programmatic advertising platform, has announced a partnership with Place Exchange, a supply-side platform (SSP) for programmatic out-of-home (OOH) media to provide its users access to Place Exchange’s unmatched supply of global digital OOH (DOOH) inventory.

The World Out of Home Organization has signed up seven new members; three from Europe, two from the Middle East and one each from Africa and South America.

Hivestack, the world’s, independent programmatic digital out of home (DOOH) ad tech company has announced an exclusive partnership with Focus Media Hong Kong Limited, a major DOOH media company in Hong Kong.

The partnership will integrate Winkel Media’s data driven and advanced DOOH inventory into the Hivestack Supply Side Platform (SSP) offering advertisers from around the world the opportunity to activate campaigns via both Open Exchange and Private Marketplace deals (PMP). 

Grandi Stazioni Retail DOOH inventory is now also available to local and global advertisers via the Hivestack SSP.

Nielsen’s Ad Intel service provides detailed advertiser-level media spend and creative information enabling advertisers, agencies, publishers and ad platforms to monitor ad activity across TV, radio, digital, social, print, out of home and cinema.

Volta Inc. an electric vehicle (EV) charging and media company, has announced it will join Ad Net Zero as a founding partner for the organization’s new USA chapter.

As a result of the partnership, mcrud's 5,800 screens in 2,000 public transport vehicles (subway, bus, streetcar) can now be bought programmatically via Hivestack's Supply Side Platform (SSP).

Through this new partnership, premium DOOH screens at CU’s retail locations across Seoul, Korea will be integrated into the Hivestack Supply Side Platform (SSP).

Through this partnership, CJ CGV inventory will be integrated into the Hivestack SSP and will now be available to programmatic buyers worldwide.

Digital OOH continues to power overall OOH growth as the segment jumped 14 percent compared to Q3 2021. For 2022 year-to-date, OOH is up 25.7 percent and comparable with the historical YTD high set in 2019 at $6.4 billion. 

Hivestack, the world’s, independent programmatic digital out of home (DOOH) ad tech company has announced the success of its first “inside-out” programmatic (DOOH) campaign for Nexon, a global pioneer in the world of interactive entertainment software offering more than 45 live games operated across more than 190 countries.

Hivestack, the world’s independent programmatic digital out of home (DOOH) ad tech company has announced a partnership with Focus Media, China’s offline advertising solution provider.

The partnership will see Quotient and Hivestack connect their leading technologies to enable premium, programmatic DOOH cross-channel media campaigns on a global scale. 

Global is directly looking for an Agency Manager - Leicester Square, London

The main types of media utilizing programmatic advertising are audio ads, DOOH, digital display, social ads and video ads.

The campaign was activated for RE/MAX of Southern Africa, the leading global real estate franchisor via their agency Mark1 targeting audiences at the iconic Victoria & Alfred (V&A) Waterfront in Cape Town via V&A appointed media owner, Innovocean.

Inspired by this, Chicken Licken wanted to tell a tale of just how legendary the burger is and how far someone would go to get their hands on one.

Hivestack, the world’s, independent programmatic digital out of home (DOOH) ad tech company has announced the successful delivery of the first programmatic DOOH campaign for Uber Taxi in Hong Kong through their agency Mediacom Hong Kong.

While financial markets have shown significant swings over the last few years, the value of the world's strongest brands have steadily increased driving customer choice, loyalty and margins.

Hivestack, the world’s independent programmatic digital out of home (DOOH) ad tech company has partnered with Tulip Media, a pioneer and trendsetter for outdoor LED media screens in China.

 This partnership will integrate RZK Digital’s DOOH inventory into the Hivestack Supply Side Platform (SSP) allowing advertisers both from within and outside of Brazil to activate campaigns via private marketplace deals (PMP).

Azerion has announced the acquisition of [M]media, a leading sales house, tech partner and intermediary for publishers and advertisers in the Dutch digital advertising space.

JCDecaux Netherlands announces the first full stack ad server solution. A world first for JCDecaux, with more countries to follow soon.

The Prebid DOOH Taskforce’s purpose is to enhance the Prebid framework with DOOH support and designing what the DOOH format looks like in the Prebid framework (compared to display, video-instream, video-outstream, etc.) websites, and work with other committees on new and improved documentation.

Agencies to partner with Hivestack for cross-border business include Anima Advertising and NewCom Horizons, as well as Matterkind via omnichannel DSP, The Trade Desk. To

Global is directly looking for a Group Trading Manager - Leicester Square, London

Thousands of businesses depend on the Loop Player to stream music video, entertainment and information channels and control their digital signage and in-store messaging for free, increasing customer engagement and length of stay.

Hivestack is directly looking for an Integration Specialist - EMEA

Ad-tech company Hivestack announced a partnership with media and marketing communications agency PHD Media. This partnership enables PHD to integrate programmatic DOOH into the omnichannel strategies.

Xaxis South Africa has announced it’s partnership with Hivestack, the world’s programmatic digital out of home (DOOH) ad tech company, to drive the future of OOH solution in the South Africa market.

Hivestack, the world’s largest, independent, programmatic digital out of home (DOOH) ad tech company has today announced a strategic global collaboration with Xandr, a data-enabled technology platform.

Hillenaar Outdoor is expanding with a location near Zwijndrecht, known for its daily traffic jam reports. The A16 at Zwijndrecht is one of the busiest highways in the Netherlands. Hillenaar Outdoor will operate a digital mega screen from 1 May 2022.

Hivestack, the world’s leading, independent, programmatic digital out of home (DOOH) ad tech company has today announced an expansion of its programmatic operations in Italy.